Ocean Front Property...Really?

3D Creative Design by Hoff Design Build

The idea behind great 3D creative design is to be able to see it before it becomes a reality. In this project, the ocean in the background is really not there, but in order to make the sales brochures believable to the clients, they need to see what they will be purchasing. It is important to my client that the 3D rendering be the same view buyers will have when they purchase these condos.

So How did we pull it off? We created a wide image consisting of pictures taken on location. In a panoramic view we made a 3D wall in our architectural software programs, and pasted the image to the wall. We directed lighting toward the wall until it looked like sunlight. The models where placed in front of the arched wall and rendered from inside the condos. Then rendered.

We did not have to design and draw the entire structure, just the interior space necessary to portray the 3d render of the ocean view.